A poetic campaign about the feeling of train travel to boost post-pandemic ridership.
train to destination
daydream to reality
train to reconnection
ooh
nothing moves you like VIA
client: VIA Rail Canada
art director: Jessica Fecteau
creative director: Gilles Legault
agency: Cossette
production: Colossale
music: Cult Nation
director yr 1: Norman Wong
director yr 2: Adrian Villagomez